The Goldman Automobile
June 28, 2013 | Sharon Alterman
H.L. Goldman came to the United States in 1875, settling in Detroit in 1880. He established the Riverside Scrap Iron and Metal Company. After developing an interest in automobiles, he purchased several small car manufacturers. In 1904, he established the Crescent Motor Car Company which built the Marvel and Reliance. The Marvel was the first car to have the motor hidden beneath its hood.
An article in the Jewish News – More Jewish Contributions – speaks of the novel method of road testing the car. Abe Goldman, one of H.L’s sons, would take a new car to Belle Isle and wait for a steamboat to appear. When a boat got to the foot of the island, he would race it the length of the island. If the car finished before the steamer, he knew the car was ready for sale. The downside of this method was that Abe often got speeding tickets from a policeman on a bicycle. At the time, the legal speed was 15 mph and the Marvel could drive at 20 mph.
Source: Detroit Jewish News, November 14, 1975.
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